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Heidi Prentice Lic. Assoc. RE Broker
Introduction of profile page
- Heidi is a full time Licensed Real Estate Broker with 36 years of real estate expertise! Whether you are a first-time home buyer, looking to downsize or perhaps selling your last home, she would love to help you; not with just a one-time transaction but make you a client for life.
- Heidi has been selling real estate with honesty, reliability, and integrity! Always striving to do my best for my clients. Dedicated to having this be a very smooth and stress –free experience.
- A hard-working real estate agent, Heidi keeps in close contact with her clients before, during and after every sale.
- Heidi has 41 years in the sales industry, my first 5 in retail and the remaining 36 years in real estate at Nothnagle REALTORS®/Howard Hanna. She believes having this extensive background in real estate makes her well qualified to help your real estate experience go smoothly.
- Heidi's husband Andrew Prentice joined her in Selling Real Estate in 2019. He adds another entire dimension to our Real Estate business with the experience he brings.
- Heidi has been involved with her church for many years, from helping with youth teaching, Sunday School, member of the church Board and leading the Children’s Wednesday ministry.
- Being married to her wonderful husband for 40 years and have 4 adult children, as well 8 grandchildren; she understands the need for your home to meet your needs and desires. A place you and your family can call “home!”
Total Sales in Real Estate:
- Sold over $100,000,000 in sales. (over 800 homes)
2024 Statistics:
- Average Days On Market for listings: 5 days
- Sale price to List price for sellers homes: sellers received a average of 115% of list price
- She represents approximately 50% buyers vs 50% sellers
- National Association of REALTORS®
- New York State Association of REALTORS®
- Greater Rochester Association of REALTORS®
- Ramsey Pro
- Monroe County, Livingston County, Genesee County, Ontario County, Wayne County, Orleans County, Wyoming County, Alleghany County, and Erie County.
- Sales Master Award – Greater Rochester Association of REALTORS®
- Nothnagle Gold Club
- Nothnagle Gold Sales Award
- Nothnagle/Howard Hanna Platinum Award
- Multimillion Dollar Producer
- Top 5 Agents in the Chili Office
- Longevity Award - 36 years at Nothnagle/Howard Hanna
- Volleyball
- Softball
- Spending time with my adult children
- Travel
Specialties
If you’re preparing to sell and list a home, one of the biggest considerations you’ll decide on is your asking price. No two homes are exactly the same, even in the same neighborhood, which makes pricing a home for sale both an art and a science. Price too low and your investment might just slip through the cracks; price too high and you may scare people away.
So, what are some strategies that will help you price your home? Consider these five approaches to determine the correct house value and listing price:
Work With a Real Estate Agent
A can correctly calculate and consider many different factors when a Howard Hanna real estate agent determining proper pricing for your home, including local market conditions such as the rise or fall of home prices. They can also tell you whether you’re looking at a buyer’s or a seller’s market, which will impact your sale strategy overall.
Be sure to work with an agent from start to finish, by the way! Listing a home is just the beginning of the sale process. Having the advice of a dedicated professional can make your entire sale smooth, quick, and relatively painless.
Know What Does – and Does Not – Impact Market Value
If you’re thinking about selling, you’ve likely also given some thought to some home improvement projects meant to increase the value of your home. But if you don’t know exactly what does and does not impact the value of a home, you may be surprised or disappointed when a listing price doesn’t give you the results you want.
Evaluating market value is a big reason to work with a real estate agent, who is trained to review the important factors and give you advice based on what matters. An agent will determine the value of your home based on the current market, competition, financing options, economy, location, and the buyer’s perception of its condition.
They will also ignore irrelevant factors, which include:
Leave Room for Negotiation
All parties in a real estate transaction want the best value. Your buyer doesn’t want to overpay, and you don’t want to feel like you’ve left money on the table. With that in mind, it’s helpful to have a price with some wiggle room for maneuvering on both sides of the transaction. Selling a home can be emotional, but now is a good time to stay realistic so that buyers don’t pass on your place.
Study Past Home Sales
While the value of a single person’s house won’t affect the value of yours, understanding the history behind your house and your local market might. That’s why it can be helpful to get a market analysis and study past sales. You should also use a current market analysis from your Howard Hanna Realtor to inform your decision on the pricing of your home. This detailed explanation will help you to understand how your home should be priced based on both existing and historical data.
Understand a Homebuyer’s Mindset
Last but not least, get into the buyer mindset as you prepare to sell your own house. What are the qualities you love in your current home? What sets your place apart from the others in your area? These are the things that will help you connect with a buyer. Then, working with your sales associate, you can figure out how to best leverage the individuality of your home for a great price.
Finding the “sweet spot” of home pricing is a delicate balance, but using these tips and strategies, you’re sure to have a win-win for you and your buyer. If you’ve been thinking about listing your home, don’t forget to call me.